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I want to create a landing page for Facebook ads. But I do not know how to set it up so that people visiting my website don't see it. Does this make sense? I want a page specifically for people who visit my website via Facebook and Instagram ads, but I don't exactly want a page on my website that says "landing page"
You just create a normal page but don’t put it in the menu/navigation.
>Does this make sense?
Yes it does. You just create the page you want and make sure it doesn’t come under menu/navigation. That’s it.