Best way to output HTML

Hey everyone,

what is the best way to output html via a shortcode?

Variant 1:

function shortcode_callback(){
?>
<p>This is my HTML :)</p>
<?php
}

Variant 2:

function shortcode_callback(){
   ob_start();
   ?>
   <p>THis is my HTML</p>
   <?php
   $output = ob_end_clean();
   return $output;

Variant 3:

function shortcode_callback(){
   $html="<p> this is my Html</p>
            <div>over multiple lines</div>";
   return $html;
}

Variant 4:

function shortcode_callback(){
   $html="<p>This is my HTML</p>";
   $html .= '<div>over multiple lines</div>';
   return $html;
}

Variant 5:

function shortcode_callback(){
   $html="<p>This is my HTML</p>";
   $html .= '<div>over multiple lines</div>';
   echo $html;
}

I tend to go for Variant 4 since variant 1 doesn’t seem right to me, Variant 3 and 4 are kinda just preferances and I like variant 4 more for readability.

Variant 5 is wrong since you shouldn’t echo in plugins right? I just wanted to add it, in case someone wonders the same in the future.

I don’t know about variant 2, I think I saw this somewhere once.

What is the best way tho, I would love to hear your tips.

• This topic was modified 6 hours, 55 minutes ago by !Benni.