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We are using HotJar that records what users do. It seems that we have lost many of the affiliates that mismatched the password or did other things wrong. When form submitted the page is refreshed, so the registrants think they have successfully applied even when there were problems with the form.
We had to create a workaround and put form on a separate page in order for users to see error on form submit.
It is something to consider for the future updates.