Disclaimer: I’m not a dev or techie and I’m completely out of my depth with this stuff, so pardon me if what I’m asking has a very obvious answer. I would love to be educated on this!
I’m in e-commerce, and I’m very used to using Shopify, however, I’m currently involved in a project where we have to use WordPress/WooCommerce – and our main struggle has been optimizing site speed.
Here’s what really confuses me: we use Google Pagespeed Insights to measure speed performance, and our site has a decent mobile speed score (about 85). However, sites that I’ve made on Shopify have terrible scores as low as 30, yet they’re actually lightning-fast – way faster than my WordPress site.
Something I’ve noticed about Shopify-hosted sites is that all of the page content loads super quickly and is interactive right away, well before the page is actually fully “loaded.” The result is an incredible perceived loading time and great user experience.
I’d love to know how exactly Shopify sites achieve this, and if there’s something I can implement on my WordPress site to achieve the same effect and make it so my site can be perceived to load in a second or less so as to improve customer experience. Currently, my site’s pages load in about 3 seconds. Any insight or tips would be greatly appreciated!
P.S. I know a well-built/coded WordPress site *should* be really fast, and in our case, there are certainly inefficiencies we need to tackle to improve speed. However, with this post, I’m really just specifically trying to learn about whatever processes are implemented to make Shopify sites load so fast as I’ve described – out of curiosity. Thanks!