How to Create a Custom Design Tool in WordPress Like The Rug Company?

Hi everyone,

I came across this amazing custom design tool on The Rug Company website where you can choose a design, select the base color, and then specify the type and size of the rug: The Rug Company Build Your Own.

I’m looking to create a similar custom design tool on my WordPress site. I’d like to know:

1. Plugins: Are there any WordPress plugins that can help achieve this functionality, or is it all custom-written code?
2. Customization: If it requires custom coding, what technologies and frameworks should I look into? Any specific resources or tutorials would be greatly appreciated.
3. Integration: How would you integrate this tool with an e-commerce platform like WooCommerce?
4. Challenges: What are some common challenges one might face when developing such a tool and how can they be mitigated?

I’d love to hear from anyone who has experience with custom design tools or has tackled a similar project. Any advice or guidance would be incredibly helpful!

Thanks in advance!