Newbie: custom folder below wp-content/upload

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Hi. I’m looking for a for guidance on creating media-type folders in the file system below upload e.g. ‘uploads/newsletters’, ‘uploads/images’, ‘uploads/hot topics’ etc. Some content is pdfs, some is jpgs and pngs. I need to be able to selectively backup and transfer/restore particular classes of content between sites, not to just have a media library abstracted view.

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Suggestions, please

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