Quoted $373,000 to build an app on WordPress – is this real?

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Obviously there’s more to a scope than the the finished product – but I was quoted $373,000 for an outsourced developer to build me a web app almost identicallysimilar to medimap.

Is this legit? This seems like an insanely high number – especially when Automattic quoted me 40,000.

I know there’s not nearly enough enough information here between the two price points , but any insights are appreciated.

Is medimap really just that complex? Why might these quotes be that different?

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15 Comments
  1. Not all websites should be developed using WP, for this, I’ll recommend react

  2. >Automattic quoted me

    I didn’t know Automattic did custom development.

    I don’t know anything about medimap nor your projects requirements. But, sometimes when quoting a project I don’t want I will quote big to try and price the client out.

  3. Medimap.ca? I glanced at it briefly. 300k seems high but not absurd for what you’re wanting. I second that I don’t think that should be built on WordPress.

  4. I don’t believe WordPress would be the best platform to build this app. I have an idea of what medimap is and what they do. As well as their business model.

    I take it you want to build a US equivalent?

    If this is the case, the cost might not be directly tied to the dev price tag but the potential profitability of this undertaking. However, the amount of dev time (PMs, devs, UI, info architecture, etc) could easily reach 373k. You’d be surprised how quickly the hours add up when your paying an average of 150 per hour to a team of 10-15 over the course of a few months.

  5. Are you using an existing API to power the Specialties and map search? I took a quick look at Medimap’s site.

    If you’re building from total scratch, I can understand the higher quote. If you’re wrapping up an API using someone’s existing database- that sounds significant simpler.

    And for the other commenter suggesting React or something, I’ve done mixed use that combine WordPress for the Content Management and Angular/React for the super interactive parts. WordPress on the main domain, and search.domain.com for the SPA app

  6. Never outsource for app development or complex builds.

    India in particular is well-known for producing nothing but spaghetti code, and you’ll end up having to rebuild it, and, on top of that, the very high probability of just being flat-out scammed.

  7. Even without the full info, I’ll say that’s outrageous. And I’ll happily build whatever you like for $372,000.

  8. Could you just use a directory plug-in? I don’t know if it would have everything you need, but I’ve done this for specialty professions for under $10k

  9. I’m going to say that if there was going to be a WordPress front end and maybe main-page backend authoring it wouldn’t be the main cost.

    Instead, regardless of the front end, you’re looking at a pretty major database application, probably with pretty hefty infrastructure to serve it. Plus even more of point-of-origin infrastructure to provide data.

    According to their own description

    | Medimap helps busy Canadians check wait times at local walk-in clinics and book appointments directly with other healthcare providers right on our website.

    Looks like there are around 15,000 clinics in Canada. There are at leas 40,000 in the US. Building something for collecting and serving live-time clinic availability and booking for the US would be one *serious* undertaking!

    Against those requirements, the WordPress front end wouldn’t be any harder than any other roll-your-own front end. You’d get a longer term benefit from the known interface so training, account management, security, etc. wouldn’t be as high as an unknown interface. It wouldn’t run on a GoDaddy Economy Linux account but there are certainly WP services that are very scaled up.

    But again, that’s not where all the money would go.

  10. You can hit those pricetags pretty fast in this world. Is there custom design? User research? Writing? SEO? Lead gen strategy? Branding? Complex business logic the app needs? Integrations? What is the level of polish needed? Analytics? Accessibility? A lot of the cost, in my experience, comes before a single line of code is ever written. It’s in doing discovery, design, PM, and technical planning. If you hire a company, they employ subject matter experts who will collaborate on the project. The upside is really thoughtful work but the downside is cost. Meetings can cost over 2k alone.

    If I quoted this project, I think a mid six is super reasonable but we’d include all of those kinds of services as part of the quote. Ask for a line item proposal to see what the cost is

  11. To provide you with accurate information we would need the entire list of requirements. I looked up Medimap and at a glance that seems high, but I could easily see where that might be an accurate estimate too.

    What you’re asking for is more application that marketing website. While WordPress might be a tool that will work, it might not be the best tool. As others have suggested, I would look into a REST API with a Javascript front end. That could be React, Vue, Angular, or Svelte. It might fit the requirements better.

  12. I mean, this does seem very very high. But it depends on who you have working on the project. If you imagine that a project takes six months or a year and you have four developers constantly working on it, and maybe a project manager and a UX designer in addition to the devs and the agency wants to make a guaranteed 50%+ profit margin even if the project goes kind of sideways, it makes sense.

    I agree that WordPress may not be the best choice. My company has done apps like this in WP and also in React, which has already been suggested here. I am a little tech stack agnostic but I’d probably prefer non WP for the reliability factor.

    This is what I do day to day so if you need some more opinions, happy to share what I can!

  13. I’ll counter offer $300k and run up Chat GPT right now if that’s the situation…

  14. $250k and I’ll use Fiverr devs and have it delivered in 3 to 5 business days, then show up to deliver it in a new Benz.

    Everyone saying WP isn’t the right platform doesn’t understand custom post types, the wp rest api, redis and MySQL tuner on cloud. Also, you can add a CDN and use a react SPA for the front end. Do you have mock ups?

 

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