I started my career as front end wordpress website designer and during covid I lost my job and then I started learning more about wordpress and its use in ecommerce to big big news websites then I found amazing US based design company where my role was to convert figma design to wordpress website and I earned preety good bucks doing this job. But things are not favorable for me as they shifted their tech to MERN stack. I don't have solid understanding of programming and Javascript ES6.
Using wordpress to create landing/sales pages and integrating with payment gateways seems easy for me and I was able to do nearly everything in wordpress.
But now I want to switch to full time job in some gurgram based digital marketing agencies but seems like they don't have any role for wordpress designer or if they have they seek wordpress theme and plugin dev Idk why. Most of jobs are into SEO, google ads, facebooks ads or video editors. I feel like where they are sending all the traffic from organic and paid ads they are getting. Do companies really don't need website designer to quickly create wordpress based website and why they want to mess with wordpress backend if everything can be done using frontend in wordpress.
Now I am confussed that should I learn wordpress development or switch to digital marketing.
You can go for digital marketing. I did too and now I am pretty good with Meta Ads and mainly Google Ads, it will be an asset to your skill when you learn how to sell a service or a product $$$
I started with the Lamp Stack, switched to Drupal, then WordPress, and have dirtied my hand with JavaScript, PHP, Python, MySQL etc .. dropshipping, and e-commerce et all.. helped establish a few startups in Dubai… even to date as I clock 40 I’m still learning, updating and honing my skills…
Life is all about responding to situations/challenges and meeting the demands of the moment. And if learning is what you must be doing to survive and be in the game.. then you ain’t got a choice other than to learn!