Hello everyone, It’s time to host another SEO Ask Me Anything.
I’m Will, a WordPress SEO expert with over a decade of experience. I’ve helped many users here improve their sites SERPs for free. I’m here to answer any SEO questions and review sites all for free.
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**To head off a few questions that I know I’ll get.**
* Whats the best SEO plugin for WordPress – Rankmath
* What SEO research tools should I use – ahrefs and screaming frog (or sitebulb)
* What are the top SEO factors
1. Content: Quality and relevance of the content on your website.
2. Keywords: Relevant keywords that match the user’s search query.
3. Backlinks: Number and quality of backlinks pointing to your website.
4. User Experience: User-friendly design, fast loading speed, and easy navigation.
5. Onsite Optimization (doesn’t have to be 100% perfect, just better than your competitors)

How do I do SEO for not blog posts pages. Like homepage, contacts etc, I feel people only talk about blog posts.
For example if I have a page with a collection of my company catalogs, should I use “catalog” as the main keyword even though that is not rankable in google. I have hard time with these pages because it’s impossible to comply with all the SEO requirements and still build a good looking page that is easy to navigate.
Should I ignore those requirements in these kinda pages ?
Thanks.