Plugin`s stats(Today)
https://i.imgur.com/4H1YUrh.png
Google ad clicks stats(Today)
https://i.imgur.com/8ZPCAg8.png
Hello, thank you for developing a great plugin. I have noticed an increasing discrepancy in statistics since the recent update.
First, the Google Ads click count in the screenshot is 361 + 88 = 449. This is quite similar to the visits in the plugin statistics, so that’s fine. However, according to Google Ads, even if one person clicks multiple times, each click is recorded, and while there is a filtering system, considering this, the number of visitors should also approximately be at least 300 to 400. Overall, the gap between the visitors and visits in the plugin seems to have widened.
Previously, I used the client-side (recommended) setting, but due to this large gap, I switched to the server-side and turned off the Matomo option. Additionally, I excluded login 404 pages and administrators/editors.
Ultimately, what I want to know is, what settings should I use to have the same click counts in the statistics as in Google Ads? Our advertising clients are puzzled and keep asking about this.
Also, what happens to the Google Ads statistics when the ad blocker option is enabled in client-side settings?
Thank you for your response.