My manager wants me to research WordPress Newsletter, and I cannot wrap my head around its usefulness. I’ve built quite a few websites using WordPress in the past and am very familiar with it. I am also well-versed in email platforms, including MailChimp, Constant Contact, and SendGrid. As far as I garner, it creates a webpage(s) for individual campaigns, and you send that to your list. Here are a few questions I have:
1. **Why does it build a webpage if it’s an email platform?** (MailChimp automatically builds a website for each campaign via a “view on internet” model.)
2. **Does it connect in any way to existing WordPress sites?**
3. **Would it work for an event site with RSVP functionality, or would a regular WordPress site work better?**
Thank you for all your responses.
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