WordPress API feed question

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I’ve been helping out my family business with their website.

They were using a company for their web presence that was not doing them justice. Another vendor reached out and talked a good game– better seo, etc. It has been an improvement but after moving over to the new vendor I was put off by the fact they limit our websites sitemap. Only some of the products are listed. They gave me an answer that I found odd and I could tell when I brought it up they didn’t know how to truly respond other than to push us to do paid search engine ads.

I’m tired of charlatan providers.

I’ve had experience with wordpress, magento, etc. I can’t help but think we’d be better served building a site on wordpress with woo commerce.

We use a dealer management software called CDK lightspeed EVO. I have done some reading about APIs but I would love any insight. Anyone had the pleasure of linking the two?

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