Your seo will gain the most if you use one of seo plugins.
Honestly onsite seo has lot to do with html semantics in your content. Structure with htags, etc and your actual content. Then, consider performance.
If you can custom theme a light weight solution within a timeline / budget – why go random page builder name here
I’ve seen some very popular themes come all messed up in their html structure. Don’t assume they’ve been built smartly. And the same is true of a page builder. It doesn’t automatically guarantee your pages makes sense to the search engine. You’ve got to design each page to meet the expectations of hierarchy, titles, key words and phrases, etc etc
A custom theme will be stored in a child theme, in a way that it will download faster. And this is very good for SEO. I do all mine with ChatGpt 😉.
Your seo will gain the most if you use one of seo plugins.
Honestly onsite seo has lot to do with html semantics in your content. Structure with htags, etc and your actual content. Then, consider performance.
If you can custom theme a light weight solution within a timeline / budget – why go random page builder name here
I’ve seen some very popular themes come all messed up in their html structure. Don’t assume they’ve been built smartly. And the same is true of a page builder. It doesn’t automatically guarantee your pages makes sense to the search engine. You’ve got to design each page to meet the expectations of hierarchy, titles, key words and phrases, etc etc
A custom theme will be stored in a child theme, in a way that it will download faster. And this is very good for SEO. I do all mine with ChatGpt 😉.