A client of mine is using the events ticket pro plugin for their events. They want to integrate their info. into a CMS that houses all customer data, and target community members based on prior engagements. For example, they want to be able to see if customers that are registering for this December’s event have registered for the same event last year.
I’ve found that Events Calendar has a registration plugin, and I’m wondering if that will solve this issue instead of diving into a whole new CMS independent of their current wordpress site.
I feel like a third-party CMS is a bad idea, but I wanted to see everyone’s opinions on the best way to go about this. Basically, the goal is to retain and track customer info. for future use. Thoughts?