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Hi, I run a finance website and have 6000 emails in my database(because I briefly used to force people to sign up)
I now want to use these emails to send out a daily and weekly newsletter.
I checked out the usual plug-ins like mail chimp and optin monster and have realized that most free versions won’t work for the size of my audience.
I guess that’s a good problem to have but my site hardly makes $80 per month as it’s a non US audience. So I am careful about the amount of money I spend on it.
What are my options here?
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Bento would cost around $60/month for 6000 emails.
Self-hosted [Mautic](https://www.mautic.org/) using Amazon SES
You should check FluentCRM, the free version is quite robust, you don’t have a hard cap on subscribers. Their Pro version adds more features for automation and more granular reports and stuff like that, and it’s around $130 USD per year. I’ve been using it for a couple of years now, and it works quite well.
If you’re not familiar with all that goes into managing a newsletter service — the deliverability issues, staying on the right side of global privacy laws, and managing hard and soft bounces — it’s going to be easier and cheaper for you to just use one of the existing newsletter services.
Depending on how old your list of 6,000 is (it sounds like it may not be fresh because you mentioned you used to force people to sign up), you may not have collected the names in a way that stays on the right side of those privacy laws. A lot of the signups may no longer be valid emails, and a lot of them may immediately unsubscribe. You could end up with a list more like 2-3K when all is said and done
Postmark + Acymailing Free is $15 for up to 10,000 emails per month.
Whatever deliverability service you use, you will likely receive a lot of spam reports if you’re emailing users who didn’t consent to receive marketing from you. This could result in you being banned from the platform.
You should try to remove any email addresses from your list from users who didn’t opt-in to receive marketing emails.
Then run a re-opt-in campaign. You might find that only 25% of your list actually want to receive your emails.
That will give you the true number subscribers that you’re dealing with.